Welcome to Creitive Middle-East and North-Africa

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Creitive Singapore Pte Ltd

71 Robinson Road, 14-145


+65 9359 6595


Creitive Digital Agency FZ-LLC

Dubai Media City, Building 10


+971 4 456 6295


Creitive FonSoft d.o.o.

Generala Anrija 13


+381 60 66 888 03

Product Design

Service Design

Understand your customers and orchestrate your people, process and digital tools in a symphony that will maximize the value delivered to both, your customer, and your business objectives.

What Is Service Design?

What You Need

You know that your technology product is not the only way your customer interacts with your business - there are steps before and after that need to be considered. Your customer journey may not be a simple straight line where all the actions happens once - instead, it is paced out over multiple start and end points, and it varies depending on the goal of your cusotmers. You are looking to orchestrate the entire businesss service like symphony, with multiple individuals (internal and external), multiple technologies and multiple actions all being in harmony at all times. 

What We Do

We plant ourselves as close to your service as possible. We get know the front stage (your customers, your customer facing staff and technologies) and the back stage (your operations). We start with taking a bird's eye view of your situation, and then deep dive into the parts that create the most value for your customers and your business. Our faciliatators and designers will be very hands on with you, exploring the possibilites and providing you with tangible suggestions. 


Conduct Co-Creation Workshops with Your Teams


Establish User Personas & Map Their Journey


Interview Existing & Potential Customers


Market Analysis to Identify Barriers & Limitations


Prototype the Service and Test with Users


Iterate Based on Feedback


Design a Service Blueprint

What You Get

Service design is not just designing a service. You addresses how your business gets something done— it is not just about 'user experience', but more about 'business experience'. You will get a fully designed service blueprint that will enable you to grow and scale your business without any leaks.


A Fully Designed Service Blueprint


Clearly Defined Internal Roles & Responsibilities


New Opportunities for Delighting Customers


Eliminate 'Leaks' From Your Customers' Journey

Does you team need help in redesigning the existing service, or coming up with a new one? Reach out, we can help!

Latest Projects

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Devid Jegerson, Head of Customer Experience at NBF

"Creitive's team exhibited all the qualities that are important to me. They were professional and very human oriented. Their adaptability to our changing situations was impressive. They were very well organized throughout the engagement and were extremely clear and crisp with their communication. Most of all, they are amazing collaborators, with the ability to manage all our stakeholders' expectations and were very trusted by all the different teams involved in our project."

Devid Jegerson, Head of Customer Experience at NBF

Neil Ford, Innovation Lead at Al Futtaim Group

"Good understanding of the challenges we face in Innovation – particularly at a corporate engagement level. Team are personable and knowledgeable. Preparation for workshops has been good. Output and feedback has been timely and insightful and can be put to use."

Neil Ford, Innovation Lead at Al Futtaim Group

Zoltan Kovacs, Founder of Governance Compass

"Their proposals were high-quality and resulted in excellent deliverables, with the team developing a scalable and sustainable solution. Feedback around the UX was positive, while future iterations are currently in progress. The team worked smoothly, managing the project effectively at all times."

Zoltan Kovacs, Founder of Governance Compass

Mazen Srage, Digital Marketing Manager at Modon

"A digital partner like Creitive is what every fluid organization needs. Our company is growing extremely fast and we needed someone to match our pace, and be able to pivot with us to address market opportunities. Their attitude to adapt and deliver quickly is exactly what we needed. Above all, the quality of their work and the strength of their digital knowledge has been a game changer for us. They didn't not compromise on the details under tight deadlines and were extremely strong on the ongoing communication with us."

Mazen Srage, Digital Marketing Manager at Modon

Omar Ajjoui, Founder of Huqooq

"Even before release, the software solutions have won awards and sparked interest among potential clients. CreaITive understands complex requirements and adapts to suit prevailing cultural norms. The agency's innovative ideas and collaborative approach have built a trusting partnership."

Omar Ajjoui, Founder of Huqooq

Borko Kovacevic, Microsoft

"All participants have been engaged and responsive in the workshops, leading to implementation in other markets. CreITive has been mindful of all requests and incorporates them well into original content. All deliverables were high quality and on schedule."

Borko Kovacevic, Microsoft

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